How To Remove Fake Reviews On Facebook

Facebook was one time seen as the become-to social network to connect with friends, family, and broader circles. Over the years since its inception, it has reinvented itself and is now one of the most popular platforms for businesses to evidence their make'southward worth and attract new customers.

Collecting reviews on Facebook tin can earn a small concern a lot of brownie points by helping merits more than online real estate. Merely like with any review platform such equally Yelp or Google reviews, Facebook reviews also carry the run a risk of existence fake and unfairly damaging your business credibility.

If y'all're wondering why to bother with Facebook reviews if they behave this inherent hazard, read on to find why they're integral to a small business'south online reputation management.

Why Facebook Reviews Are Important To Small Businesses

Did you know that there are xc one thousand thousand business pages on Facebook? 140 million businesses use Facebook to promote their products and services further.

Businesses, both small and big , recognize the value of Facebook as a business concern platform. Information technology amasses a vast audition and contains tools for businesses to leverage that can help in catering to their specific target market.

facebook user statistics — Source: Oberlo

Facebook reviews can benefit small businesses in several means, but the primary advantages backside them are:

1. They heave sales

When potential customers read reviews nearly your business concern, it becomes more authentic in their optics. They desire to run across a visitor that cares about its customers and provides adept service. Receiving that affirmation through reviews will make your business more trustworthy and encourage them to make an informed purchase decision.

2. It bridges communication gaps

Facebook reviews too act as a platform to communicate with your customers and directly address their concerns. Reviews provide straight and honest feedback from your customers that can help you identify and build upon your strengths while eliminating your weaknesses. Even the negative review can be turned around if you have activeness after receiving the feedback and respond professionally.

3. Improves local SEO rankings

Believe it or not, Facebook reviews do play a part in improving your SEO ranking. The more times your business is mentioned, rated, and reviewed, the more than visibility it will gain on Google'south search. SEO experts have claimed that reviews account for 9.8% of the ranking factors.

How To Disable Facebook Reviews

Clearly, growing your reviews on Facebook tin can be advantageous to you as a small business owner. But how do y'all handle the reviews left in bad faith, the false reviews that have no merit?

The reply is elementary: you can remove them through these stride-by-pace instructions:

Check your Facebook account for reviews
Disable the review section from Facebook
Respond to your Facebook reviews
Flag simulated reviews for removal
Get more than positive reviews

Check your Facebook Business relationship for Reviews

The first thing you should practice is log into your Facebook business relationship and navigate over to your business page. If you lot have Facebook reviews enabled already, you should see the Reviews tab on the left-manus side of your Facebook folio. Click it!

Here's an case of a local business to give you an idea:

From in that location, you'll be able to read through all the online reviews left past customers online and as well view the boilerplate rating your business concern has scored.

It's wise to have a minor team that manages all things digital marketing for you. Having that team classify time for review management is essential, especially as your business grows.

Read through the reviews on your Facebook Business organization folio and flag those that are suspicious or seem faux. There are steps you lot tin take to deal with these.

Disable reviews section from Facebook

Of form, you could save all the trouble of worrying almost fake or bad reviews beingness seen by removing them all together.

To be extra clear: this does not remove the reviews posted by the users. It merely hides the section, taking all your Facebook Reviews off the public'southward radar. Continue in heed this is a double-edged sword, especially if you lot've garnered v* ratings and reviews for your service. But if you have a large number of fake reviews, this is an fantabulous option to go for.

Here are the steps to remove the Facebook Reviews section from your Business organisation Page:

Click on "Settings" on your Business Page
Click "Edit Page"
Scroll downwards to the "Reviews" department and click Settings
Move the slider from "ON" to "OFF"
Save your new settings

You can turn them dorsum on afterward, any time you want through this aforementioned section.

Answer to Your Facebook Reviews

Sometimes, the solution doesn't lie in hiding the Facebook reviews section all together. It'due south important to gauge the review itself, and no matter what the scenario: respond to them.

Negative Facebook reviews can actually bring about a positive consequence on your business. Customers may grow suspicious of a business with a large number of star ratings and star reviews but goose egg negative reviews. All businesses are jump to brand mistakes, and they know that.

Furthermore, if you respond to a negative or imitation review in a professional manner, it's a attestation to your business organization values and good customer service. It also indicates to potential customers that you are agile on social media.

That being said, here are sample templates you tin leverage to respond to a review, depending on its nature. Exist sure to check out our pointers on how to respond to reviews fully to make sure yours lines up with your business tone and situation.

Instance response to a positive review

"Thank you very much for the positive feedback! Our team is committed to delivering the highest quality service and are thrilled to hear yous had a positive customer feel with us. We appreciate the time you've taken to share your thoughts and hope to serve you once again in the time to come!

Example response to an authentic negative review

"We sincerely apologize that our service was not satisfactory. We aim to provide the most first-class customer service and carry our business with high standards. It is of deep business organization that our standards were not met in your client feel. Your satisfaction is important to usa, and we will ensure this does not happen once again."

Instance response to a fake review

"Thanks for contacting us. We take our customer satisfaction very seriously. Regretfully, we practise non have any customer service on record associated with your name and believe this review may be erroneous in nature. Please contact united states at [Client SERVICE EMAIL] if y'all would like further clarification. If nosotros practice not hear from y'all, we volition follow up with Facebook to remove this erroneous review."

How to Written report Imitation Facebook Reviews

Yous received a faux review that is borderline slander or involves detest voice communication and negative comments. It could besides be doing a lot of impairment to your business organisation brownie, and the but alternative you accept is to get rid of information technology entirely. Is it possible? Yep!

Follow these straightforward steps to get the review flagged with Facebook:

1. Find the review yous desire to remove.

two. Navigate to the top right-paw corner and click on the three dots. A drop-down menu will pop up and select "Find support or report Recommendation."

3. Click the option nearly relevant for you and hitting "Send".

The review is at present registered with Facebook. Once they review your complaint, if they observe the review to be fraudulent or against Facebook's Community Standards, the team volition remove it direct from your Business page.

Go More Reviews On Facebook

Ane of the all-time and most proactive things you tin can practice to turn around fake reviews or bad reviews is attract more positive ones. Become dorsum to the customers yous know had a positive customer experience with you and kindly ask them to drop in a good discussion for yous on Facebook.

There are several ways you tin can reach out to customers and get more Facebook reviews. Here are our resource articles that expand upon what you can do to:

Embed Facebook Reviews into your site and other platforms
Generate and send a Facebook Review link directly to your customers
Invite your customers to practise a Facebook review through a post-purchase email template

Conclusion

Your first thought when you receive a negative or bad Facebook review should never be "how practice I get rid of this". Rather, "how tin can I prevent this from happening once more?"

If y'all've grown a lot of positive reviews, seeing a false ane in the center of them can put you lot off. Just depending on the scenario, you lot should take the correct action from the alternatives covered in this article and choose the i that suits you best.

In the long run, weighing your options and choosing the right strategy can assistance keep your reputation management practices sustainable and healthy while simultaneously growing your profits.

If you demand further assistance on managing your reviews, cheque out our review management services and get in touch with the states!